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大学英语A8

一、阅读理解

The judgment of the Englishman by all other European peoples is that he is the most suspicious, the most reserved, the most unfriendly, the coldest-hearted of all western peoples.

Ask a Frenchman, an Italian, a German, a Spaniard, even an American, what he thinks about Englishmen; and every one of them will tell you the very same thing. This is precisely what the character of men would become who had lived for thousands of years in the conditions of northern European land.

But, on the other hand, you would find that all nations would speak highly of certain other English qualities - energy, courage, honour, justice. They would say that, although no man is so difficult to make friends with, the friendship of an Englishman once gained is stronger and truer than any other. And as the battle of life still continues, and must continue for thousands of years to come, it must be acknowledged that the English character is especially well suitable for the struggle. Its reserves, its cautions, its doubts, its suspicions - these have been for it in the past, and are still in the present.

It is not a lovable nor amiable character; it is not even kindly. The Englishman of the best type is much more inclined(倾向于) to justice than he is to be kind, for kindness is an emotional impulse, and the Englishman doesn't like every kind of emotional impulse. But with all this, the character is a great one, and its success has been the best proof of its value.

1.The Englishman is characterized as ______.

A.suspicious and open-minded

B.reserved and friendly

C.suspicious and warm-hearted

D.cold-hearted and unfriendly

2.According to the author, the main factor which has shaped the English character is a ______ one.

A.geographical

B.economical

C.psychological

D.political

3.Certain other English qualities such as courage, energy, and honor are ______.

A.ignored by Europeans

B.praised by Europeans

C.ignored by themselves

D.praised by themselves

4.It seems that it is most difficult to ______ an Englishman.

A.speak highly of

B.take care of

C.make friends with

D.fight against

5.The Englishman prefers ______ to ______.

A.being on guard, emotional impulse

B.justice, kindness

C.value, success

D.being true, friendship

In 1985, the Coca-cola company made the decision to change the formula of its leading soft drink. The change was based on the findings of many market studies. These studies had shown that the general response to the new product was good. However, the change of the traditional Coca-cola by New Coke was rejected by the majority of drinkers. In fact, the company had to step back and restart production of the old formula of Coca-cola.

The most important reason why New Coke was rejected was the emotional relationship that existed between drinkers and the old soft drink formula. Drinking Coca-cola had become a tradition for many people over its 99 years of existence. The change made by the company was not only in Coke’s formula but also in the traditional values and memories that it represented to the drinkers. “We had taken away more than the product Coca-cola. We had taken away a little part of them and their past.” The drinkers rejected this “improvement”, because “they believed that Coke stood for traditional value...so they felt betrayed when the product changed completely overnight”.

Although a lot of research was done by Coca-cola company, it didn’t show the depth of drinkers’emotion for the product. The studies took many forms, but none of the tests was able to measure the degree of personal and emotional reactions caused by the disappearance of the old, traditional Coca-cola. The weakness of the research was that it was mainly quantitative in form. The result was only numbers that could not show the deep meaning the product had for many people. A more extensive study focusing on the qualitative aspects of the change would perhaps have been able to demonstrate the close relationship existing between drinkers and product.

6.Coca-cola company changed the formula in 1985 because __________.

A.it led the soft drink industry in the market

B.its market studies supported the change in the formula

C.it carried out market research for expansion

D.it simply felt the need to make the change

7.According to the passage, the drinkers rejected New Coke because of __________.

A.the late response to the market by Coca-cola company

B.the reproduction of Coca-cola’s old drink formula

C.a strong dislike by Coca-cola’s regular drinkers

D.the emotional relationship between the drinkers and the old soft drink

8.The product Coca-cola was believed to stand for __________.

A.traditional values and good memories

B.traditional customs and happy days

C.past honors and efficient management

D.top quality and wonderful taste

9.Which of the following statements is true?

A.Research by Coca-cola considered emotional factors.

B.Coca-cola did little research before they made the change.

C.Research by Coca-cola was quantitative rather than qualitative.

D.Research by Coca-cola was both quantitative and qualitative.

10.The author of the article clearly indicates that __________.

A.the weakness of the research could have been removed

B.Coca-cola should have measured the quantitative factors more carefully

C.Coca-cola should have done a more extensive qualitative study

D.A slower change of the product might have improved the sales of the company

二、词汇与语法

11.His strength is ________ -- certainly great enough to enable him to take a man in his hands and wrench his head off.

A.impossible

B.incredible

C.probable

D.imaginable

12.You'll get on _______ the nice boys very well.

A.by

B.with

C.toward

D.beside

13.If Adam ________ hard, he would have passed the mid-term exam.

A.worked

B.had worked

C.were working

D.has worked

14.I would ask Bob to lend us the money if I ________ him.

A.had known

B.have known 

C.knew

D.know

15.Rod is determined to get a seat for the concert ______ it means standing in a queue all night.

A.as if

B.provided

C.even if

D.whatever

16.He won't succeed any way, ________ hard he tries.

A.whatever

B.no matter

C.as

D.however

17.Some people waste a lot of food _______ some others haven't enough to eat.

A.after

B.when

C.as

D.while

18.At the end of 2004, there were around 6,000 foreign printing companies in China, ______ up around 4 percent of national total.

A.made

B.to make

C.making

D.having made

19.In Shenzhou VI, Chinese astronauts aren't only spaceship drivers, _______ machine repairers and scientists.

A.so

B.or

C.and

D.but also

20.If we can ________ our present difficulties, then everything should be all right.

A.get off

B.come across

C.come over

D.get over

三、完型填空

If you were to begin a new job tomorrow, you would bring with you some basic strengths and weaknesses. Success or __21__ in your work would depend,to a great extent, on your ability to use your strengths and weaknesses to the best advantage. __22__ the utmost importance is your attitude. A person who begins a job convinced that he isn't going to like it or is __23__ that he is going to fail is exhibiting a weakness, which can only hinder his success. On the other hand,a person who is secure __24__ his belief that he is probably as capable of doing the work as anyone else and who is willing to make a cheerful attempt __25__ it possesses a certain strength of purpose. The chances are that he will do well. Having the prerequisite skills for a particular job is strength. This book has been designed to help you capitalize __26__ the strength and overcome the weakness that you bring to the job of learning. As we get further along in the book, we'll be __27__ in some detail with specific processes for developing and strengthening __28__ skills. However, to begin with,you should pause __29__ examine your present strengths and weaknesses in three areas that are critical to your success or failure in school: your__30__, your reading and communication skills, and your study habits.

21.

A.improvement

B.victory

C.failure

D.achievement

22.

A.Out of

B.Of

C.To

D.Into

23.

A.ensure

B.certainly

C.sure

D.surely

24.

A.onto

B.on

C.off

D.in

25.

A.to

B.at

C.of

D.for

26.

A.on

B.but

C.for

D.except

27.

A.deal

B.dealt

C.be dealt

D.dealing

28.

A.learnt

B.learned

C.learning

D.learn

29.

A.to

B.onto

C.into

D.with

30.

A.intelligence

B.work

C.attitude

D.weakness

四、汉译英

31.对付困难的良策是不要对困难胆怯。

e best way to overcome difficulties is not to be afraid of them.

32.他们受到的教育越多,就越能更好地完成工作。

e better educated they are/The more education they receive, the better they can perform in their work.

33.这是你自己的错,不要将工作的失败归咎于别人。

’s your fault. Don’t blame others for the failure of your work.

34.只要你继续努力, 你就一定会成功。

long as you keep on working hard, you will surely succeed.

五、写作

35.写作

Instructions:Your essay should be no less than 150 words.

Studying abroad is becoming increasingly popular in China, especially among young people. Write an essay on the topic "My View on Studying Abroad". And you should base your essay on the outline below.

1.一些人认为出国学习是自我发展的最佳途径;

2.另一些人则认为在国内也能充分展示个人的才华;

3.我的看法。



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